I was at an event recently and a magazine rep who shall remain nameless told a few of us that he had a client getting over 550 calls from his publication per month. I laughed. The person next to me said something resembling “golly” and bought it hook, line and sinker.
Rule number one in marketing … don’t be a sucker. If it sounds too good to be true, well, you know the rest.
Tags: driver marketing, recruitment, truck driver advertising, truck driver recruiting, trucking
July 23, 2008 at 3:22 pm |
i think I talked to the same guy.